Orbitology URP App app for iPhone and iPad

Our groundbreaking app brings together world-renowned medical knowledge with cutting-edge visual effects to bring to life the human eye in a way that is engaging, captivating and interactive. This product is modular and can bring to life the eye at different levels, whether educating a college student or a top level surgeon.

The app, whether used on a device or a desktop, centres around a photo-real, anatomically accurate eye which can be moved in real time by the viewer, viewed in slices and layers in full 360. The viewer can engage in how the anatomy of the eye works through intuitive controls.

The core landing page serves as a springboard to different portals of the app which bring to life different products offered by pharmaceutical companies, through beautiful, detailed, photo-real and hyper-real animations at macroscopic and microscopic views. Through expert storytelling and narrative, the viewer is transported and captivated.